Yuzefi Privacy Policy

YUZEFI LIMITED is the Controller for the purposes of the General Data Protection Regulation (the “GDPR”), a company registered in England and Wales (Company Number 09776900) and is VAT Registered in the United Kingdom and Belgium (GB231290932 and BE0722808762, respectively) with its registered office located at 29 Harcourt Street, London, W1H 4HS, England, United Kingdom.

This website is owned and run by YUZEFI LIMITED ("we", "our", "us") and we are committed to protecting your privacy.

The term "our online services" refers to YUZEFI LIMITED, our pages on third party social media platforms such as Instagram, Facebook, Pinterest, Google+, and any other websites or apps we own or run from time to time. The term "our services" refers to our online services and any of our other products and services offered from time to time. If you use any of our services, we will refer to you using the terms "user", "visitor", "you", "your", "yours" in this policy.

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from yuzefi.com (the “Site”).

We respect the privacy rights of our visitors and recognise the importance of protecting the information collected about them. This privacy policy is about how we collect, store, and use the personal information that you provide to us.

If you are under 18, you must inform a parent or guardian about our privacy policy to obtain their agreement to the privacy policy before registering, subscribing or placing an order with us.

 

What personal data do we collect and how?

We collect and process only the data that is required to allow us to provide our services to you. We collect the following data when you browse or shop at www.yuzefi.com:

  • We process the personal data required to complete and despatch your purchase, including your name, billing address, delivery address, payment details, mobile number, telephone number and email address. We collect your email address in order to send you confirmation of your order; we collect your telephone number so that we can contact you if there are any issues with the order.
  • Additionally, when you attempt to make a purchase through the Site, we collet certain information from you, including your name, billing address, shipping address, payment information including credit card numbers, email address, and phone number. We refer to this information as “Order Information”.
  • We collect your email address when you subscribe to YUZEFI News.
  • If you register for a YUZEFI account, we collect your name, email address, password, country and additional data regarding your marketing preferences.
  • When you contact our Customer Care team, we may collect additional data to help us resolve any queries relating to your order, delivery, payments, marketing, the website or any other queries.
  • We collect and process data about your browsing on www.yuzefi.com, including the pages you visit and how you interact with these pages. If you have registered for an account, we collect browsing data about your access to the dedicated areas of the website.
  • If you are a customer of www.yuzefi.com, or if you have given us your consent, we collect and process your personal data for direct marketing activities.
  • If you provide us with someone else's data - for example, if you purchase a product to be delivered to a friend or as a gift - we will collect and process the personal data required to complete the transaction such as the name, delivery address and other contact details for your friend. If you are receiving an item as a gift, we will process your data only to fulfil the gift request and our contractual obligations.

What about cookies? 

We and our business partners collect information about your use of our online services using cookies. Cookies are very small files that are sent by us to your computer or other device which we can access when you visit our site in future. Cookies help us remember who you are and other information about your visits. They can help display the information on a website in a way that matches your interests. Most major websites use cookies.

For more information about how we use cookies, please read our Cookie Policy.

How this information may be used

Whenever you give us your personal information, we will use it in accordance with applicable privacy laws and for the purposes set out in this policy, on the data entry forms you complete, in any relevant terms and conditions and on pages or emails which link to the data entry forms.

When you use our services: If you use any of our services, register for or attend one of our events, set up, look at or change your account details or contact a member of our Customer Care team, we will record your personal details. Your information will be used in the first place to provide the products, services, or information you have asked for and to provide you with a personalised shopping experience. We keep the information you provide and may use it for several purposes, including: (i) accounting, billing, reporting and audit; (ii) credit checking or screening; (iii) authentication and identity checks; (iv) credit, debit or other payment card verification and screening; (v) debt collection; (vi) safety, security, health, training, administrative and legal purposes; (vii) data matching and de-dupe, statistical and market analysis, and marketing information; (viii) advertising and marketing for us, and third parties; (ix) developing, testing and maintaining systems; (x) studies, research and development; (xi) customer surveys; (xii) customer care and to help us in any future dealings with you, for example by identifying your requirements and preferences; (xiii) where required by law or in connection with legal proceeding or disputes; and (iv) any other uses set out in the terms and conditions for use of our services. For these purposes we may disclose your information to one or more of the other organisations listed in the section called “who we will share your personal information with”.

Saved payment card details will only be shared with our payment partner and not with any other third parties and will only be used to process your order, using our payment partner's systems.

We may also use your personal information to send you marketing updates, as detailed in the next section.

Tracking how our online services are used: We collect and use third parties to collect and share with us, information from visitors to our online services and analyse it to build up a picture of how people use our websites. This helps us improve the services we offer. We may also give anonymous statistics about visitors to other, reputable organisations, but the information we provide will not include details that would allow these organisations to identify you. For more information on our use of cookies, please read our Cookie Policy.

Customisation of our online services and advert targeting: We may use the information you give us about yourself and the information we collect via cookies when you use our online services to build up a picture of your interests. We may then use this information to try to make sure that when we send you marketing communications and when you visit our websites or use our online services, you don't miss offers and information that might interest you. This information may also be used by our third-party advertising agencies and networks, to advertise our own or third party products and services to you when you visit third party websites and online services. This is called advert targeting or interest-based advertising. For more information on how to reject targeted advertising or interest-based advertising cookies please read our Cookie Policy.

Testimonials: If you give us feedback, we may use it to improve our services and we may publish it online or offline to promote our business and our services. We will ask for your permission before we publish it.

Comments and reviews submitted to our online services: If you wish to submit a comment or feedback on a blog or article featured on our services, we may (but are not obliged to) publish your comment online or offline to promote our business and our services. We will collect your name or username which will be displayed next to your comment and e-mail address, which will not be published, but which we may use to contact you in relation to your comment.

Social networks: If you follow us or interact with us on any of our pages on third party social media platforms, such as Instagram, Facebook, Twitter, Pinterest and Google+, information you provide will be subject to the third party’s privacy policy, as well as this privacy policy.

Direct marketing: For information on how we may market to you, please read the section called “marketing opt-in and opt-out provisions”.

Customer surveys: Every now and again, we may ask you for your opinion on our services and the products you have purchased through our services. When we do research or surveys, we may use cookies and may combine the information collected by those cookies with your answers.

Who we will share your personal information with

From time to time, we may engage third party business partners to provide information about you or to collect personal information on our behalf. We may also share or match your data with third party business partners to provide you with the products, services, or information you ask for or for interest-based advertising. We may pass your information onto one or more of the following organisations: (i) data processing companies, mailing houses and other third party suppliers working on our Group’s behalf; (ii) ad-serving agencies and other advertising intermediaries; (iii) credit reference or fraud prevention agencies, which may keep a record of that information; (iv) research students, universities and other research and development organisations; (v) regulatory bodies, government and enforcement agencies, such as the police.

Every now and again, we receive requests for information from government departments, the police and other enforcement agencies. If this happens, and there is a proper legal basis for providing your personal information, we will provide it to the organisation asking for it.

We collate information about site traffic, sales, wish lists, and other commercial information which we may pass onto third parties, but this information does not include any details which can identify you personally. We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google sues your Personal Information here. You can also opt-out of Google Analytics here.

Where we process your personal information

When we use your information as described in this policy, this may involve sending your information outside the European Economic Area (EEA). When we do this, we make sure that appropriate steps are taken to protect your personal information and your rights. By providing us with your personal information, you agree that we may transfer, store, and process your information outside the EEA. Governments in certain countries such as the USA have broad powers to access data for security, crime prevention and detection and law enforcement purposes.

Marketing opt-in and opt-out provision

We offer you the chance to receive news and fashion updates which, depending on your preferences, we will discuss with you by phone or live chat or send to you via email, SMS and/or direct mail. These include alerts for new products, features, enhancements, special offers, upgrade opportunities, contests, events of interest, and one-off marketing promotions. You can opt-out of receiving these updates if you wish.

We, or our third-party business partners, may also ask you if you want to receive marketing if you enter a promotion or attend an event thrown or sponsored by us.

Marketing communications you subscribe to will only be sent by us.

You have the right to ask us not to use your personal information for marketing. At all times, we will offer you the opportunity to unsubscribe from any service or update to which you have subscribed, if you change your mind. Whenever you receive direct marketing from us, we will tell you how to unsubscribe. Alternatively, you can change your marketing preferences by signing into My Account. To opt out of direct mail, please contact our Customer Care team by email at customercare@yuzefi.com. 

If you tell us that you do not want to receive direct marketing, we will still contact you in order to provide you with products and services you request and for administration purposes.

How you can access your personal information and keep it up to date

You have the right to see information we hold about you, with some exceptions which are described in the privacy laws. If you would like a copy of your personal information, please contact us at privacy@yuzefi.com.

You have the right to review and update your personal details. If for any reason you are concerned that the personal information we hold is not correct, please visit our online services and, after logging into the site using the "Sign In" menu on the home page, your personal information will be made available for review and change in the "My Account" section. Only you or, upon your request, our Customer Care team, may access your personal data from our online services using your user ID and password. Information may be changed online within “My Details”, “Shipping Details” and “My Email Preferences”. You can change or delete saved credit/debit card details each time you make a purchase. You will also be able to delete saved credit/debit card details by adding or editing a shipping/billing address. If you change your billing or shipping address while your order is still being processed, the order will be re-processed through security validation checks. If you prefer, you may contact us by email at customercare@yuzefi.com and we will amend your personal details.

Safeguarding your personal information

We will take reasonable care to maintain appropriate safeguards to ensure the security, integrity and privacy of the information you have provided to us. We have put in place technology and security policies which are designed to protect the personal information we hold about you. We also follow the security procedures that applicable privacy laws require. These covers storing, using, and releasing any information you have provided and, as well as measures designed to prevent unauthorised access or use. When you place an order or access your account information, we use a Secure Socket Layer (SSL) encryption which encrypts your information before it is sent to us to protect it from unauthorised use.

Why we link to other websites

Our online services contain hyperlinks to websites that are owned and operated by other organisations. These websites have their own privacy and cookie policies, and we urge you to read them. They control how your personal information is used when you give it to these other organisations, or they collect it with cookies. We do not approve any other websites and we are not responsible for any information, material, products, or services that are on or accessible through those websites or for the privacy practices of websites run by other organisations. If you use these other websites, you do so at your own risk.

How to contact us about this Policy

We welcome your questions, comments, and requests about this privacy policy. If you require more information, please contact us at privacy@yuzefi.com or by mail:

Data Protection Officer, Yuzefi Limited, 26 Bryanston Square, London, W1H 2DS, England, UK.

Changes to this Privacy Policy

We may make changes to this Privacy Policy from time to time in order to reflect, for example and not limited to, changes to our practices or for other operational, legal, or regulatory reasons.

California Privacy Rights

This section applies solely to the Californian consumers’ personal information processing (excluding our employees, applicants, staff, and contractors). This section is intended to address the relevant notice requirements of the California Consumer Privacy Act of 2018 (the “CCPA”), and uses certain terms having the meaning given in the CCPA.

  • Your information, sources, and purposes:please refer to the sections above explaining what data we collect, how we use the personal data and the cookie collected for a description of the personal information we may collect about you (or have collected in the preceding 12 months) and the sources of such information (such as directly from you and your device or through certain third parties). These also describe the purposes for which we may use or have used such information.
  • Sharing your information:we may have shared your personal information with certain categories of third parties, this Privacy Policy explains above who process your personal data.
  • Selling your information: we have not sold personal information in exchange for monetary compensation. We may allow certain third parties (such as certain advertising partners) to collect your personal information via automated technologies on our platforms in an effort to serve you content and advertisements that may be of interest to you. You have the right to opt out of this disclosure of your information, as described in the cookie section.
  • Your rights:subject to exceptions under applicable law, you may have certain choices regarding our use and disclosure of your personal information, as described below:
  • Access: you have the right to request, twice in a 12-month period, that we disclose to you the personal information we have collected about you during the past 12 months and details regarding our collection, use, disclosure of such information.
  • Deletion: you have the right to request that we delete the personal information we have collected from you.
  • Opt-Out: You have the right to manage the activation of the cookies as described in the cookie section.
  • To exercise your rights, described above, you can:
  • contact us directly at the e-mail address privacy@yuzefi.com. If you exercise your rights, we may require you to provide certain information to verify your identity (such as your name, email address, phone number and/or address).
  • No discrimination:If you choose to exercise any of your rights under the CCPA, you have the right to not receive discriminatory treatment by us.
  • Personal, family and household clients:In addition, under California Civil Code Section 1798.83, if you are a California resident and your business relationship with us is primarily for personal, family or household purposes, you may request certain data regarding our disclosure, if any, of personal information to third parties for the third parties’ direct marketing purposes. To make such a request, please send an e-mail message to our e-mail address below with “Request for California Privacy Information” in the subject line. You may make such a request up to once per calendar year. If applicable, we will provide you, by e-mail, a list of the categories of personal information disclosed to third parties for their direct marketing purposes during the immediately preceding calendar year, along with the third parties’ names and addresses. Please note that not all personal information sharing is covered by Section 1798.83’s requirements.